2025 year in review

This year stretched me in ways I didn’t expect.

I got a job, reached new heights with my apps, but I’m still recovering from everything that happened along the way.

And as we head into 2026, it’s clear that I can’t just “do more” if I want to grow further.

Doing more means burning out.

I need better boundaries. I need more focus and fewer “yeses,” fewer commitments.

This also means automating draining tasks and protecting my alone time.

Saying no won’t be easy (my people-pleasing side will hate it), but it’s necessary.

For now, I’m (trying to) going offline from social media for the next 24–72 hours to prepare for the end-of-year dinner and properly close this chapter.

Let’s see what the next few months will bring.

Happy New Year, friends!

See you in 2026.

My 2025 goals

⚠️ “Be at peace with myself, calm and balanced” β†’ Q4 has been a real disaster, lol

🚫 “Launch 3 new projects” β†’ ended up taking a full-time, paid collab instead

βœ… “Hire 2 people to scale/delegate/grow”

🚫 “Grow @blacktwistapp to $5k MRR” β†’ only reached half of it

🚫 “Sell 1 app for five figures” β†’ very ambitious πŸ˜„

🚫 “30 days hiking, in total” β†’ started strong but stopped midway

βœ… Get back to traveling

Not my perfect scorecard but progress, at leastΒ πŸ˜„

2025 in numbers

  • Indie Maker β†’ Part-time Founder, part-time PM
  • Followers: 500 β†’ 1100
  • Views: 1.3M
  • BlackTwist Users: 800 β†’ 2800
  • Launches: 3
  • Collabs: +3
  • TMJ Subscribers: 574 β†’ 716
  • Revenue: $800 β†’ $40k